Direct Mail Marketing: Your Vision, Our Expertise
Ready to reshape your Direct Mail Marketing? We serve as your strategic partners, turning ideas into impactful campaigns through advanced software, custom databases, variable data, and imaging. Our precision-driven services encompass postcards, brochures, integrated mailers, retargeting campaigns, and dynamic 1:1 personalization. With on-site postal verification, we ensure seamless delivery, making us your trusted source for variable print, donor solicitations, and compelling promotions.
Versatile Across Industries
We transcend industry boundaries, from the dynamism of retail to the altruism of non-profits, the pursuit of knowledge in higher education, the care-driven realm of healthcare, the foundation of real estate, and the innovation of the automotive sector.
Decades of experience, a skilled team, and state-of-the-art equipment define our full-service mail offerings. We’re SOC 2 compliant and USPS certified, maximizing postal discounts and offering options like commingle and co-mail.
Digital Solutions for Personalized Communication
Our web printing expedites projects into the mail stream, while in-line finishing streamlines processes, saving both time and resources. Dive into hyper-personalization with our digital print solutions, ideal for one-on-one communication. Be it mass mailers, targeted campaigns, or personalized communication, ColorDynamics combines technology, equipment, and expertise to elevate your results.
CD360
CD360 is an omnichannel marketing platform that can effectively track the results of your campaign. We take the message from your direct mail piece and display it across multiple channels to ensure that it hits your specific target audience. On average, it gets a 23 – 46% lift in response over traditional direct mail campaigns.
Using 8+ different technologies, audiences are targeted through mail, social media, google ads, and call/texting.
All Information tracked on the technologies will be made available on your dashboard.
1. SocialMatch – Match Facebook and Instagram accounts to the mailing list to deliver social ads to feeds before, during, and after the mailer hits.
2. Mail Tracking – Know exactly when a mail campaign hits mailboxes, export delivery lists, and receive non-scan data down to the individual mail piece.
3. QR Codes – Static or personalized QR Codes. Track various types of scan data including who scanned.
4. Informed Delivery – Add touchpoint and full-color clickable ad through the USPS’s daily mail preview sent via email giving direct mail recipients.
5. Call/Text Tracking – Assign a unique phone number to track campaign effectiveness by recording every call/text that comes in as a result of the mail campaign. This can record name, age, address, demographic
6. Online Follow-up – Re-engage website visitors who left without converting (interacting/buying) through retargeting ads on the Google Display Network.
7. Social Media Follow-Up – Re-engage website visitors who left without converting by retargeting ads on Facebook and Instagram.
8. LEADMatch – Receive a list of anonymous website visitors and direct mail recipients who went to the website.
Elevate Engagement. Embrace Direct Mail Excellence with ColorDynamics.